Fast food Wendys Stock- Chelsea

    I have decided not to buy the Wendy's Stock because it's current price is at 10.83, which is the price the stock has recently closed at. The stock has opened at 10.90, which shows that the stock is decreasing constantly. Three months ago, the stock has closed at 10.82 and has remained the same throughout the year. Although Wendy's 4 for 4 option on their menu is a great new addition to the franchise, there is also an issue. Now that this has been added, many people will come to buy items on the 4 for 4 menu, and would not want to buy anything pricier (fool.com). This type of deal can not only increase foot traffic from deal-seekers, it can also lower checks for existing customers. (fool.com)

• Kline, Daniel, "Are McDonald's, Wendy's, and Burger King Falling into a Discount Trap?", fool.com, http://www.fool.com/investing/general/2016/01/28/are-mcdonalds-wendys-and-burger-king-falling-into.aspx, 28 Jan 2016