I have decided to buy the Nike stock because the stock is currently above the price it recently closed at, which is 62.13, and it is continuing to climb. The stock recently opened at 61.80 and closed at 61.49. Three months ago, the stocked closed at an average of 62.06 and in a year, the stock seems to stay the same. Nike's digital business also seems to be doing very well and plans to accelerate throughout the remainder of 2016 (finance.yahoo.com) Also, according to amigobulls.com, Nike has formed a partnership with Flex, which can help expand margins for Nike, which is very good for the stock.
- Mushaike, Nicholas, "Nike Stock: Two Tailwinds Which Will Boost Nike Stock", http://amigobulls.com/articles/flex-deal-and-new-product-launches-to-drive-nike-stock-going-forward, 28 Mar 2016
- Soni, Phalguni, "Nike's E-Commerce Business Could See More Acceleration Ahead", http://finance.yahoo.com/news/nike-e-commerce-business-could-230611875.html, 29 Mar 2016